Four of five international expansions fail.
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PEOPLE
Frontline.vc reports half of the newly hired leaders in international B2B software companies left within 18 months. Why?
PROCESS
After the obvious English-language choices, how do you choose the next, best market for international expansion?
PRODUCTS
Localization is a must-do. How do you choose the best products and systems to enable your global expansion?
I'm going global.
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Source: McKinsey & Company.